Sunday 22 July 2012

Typoguistics

Ty·po·gui·stics (pronounced [ˌtʰɑɪ̯poʊ̯ˈɡwɪstɪks] or [ˌtʰɑɪ̯ˈpɔɡwɪstɪks]) is an interdisciplinary field of study, which combines typography and linguistics. The term was coined by Christian Munk (me), who has for a long time been interested in both fields and their interaction. Related studies include applied linguistics, semiotics, visual communication and possibly more.

It is also the name of this blog on the very subject of typoguistics. It is a blog written in a jokingly encyclopædic fashion, and based on equal amounts of science, design and sarcasm . It will seek to improve the way people read and write by informing the public about typography – for example which unicode-characters one should not confuse, e.g. ⟨ø⟩ and ⟨⌀⟩, or when to use an em-dash; encouraging radical solutions – such as the irony mark ⟨؟⟩; analysing real world signage; and suggesting new characters. There will also be plenty of illustrations, IPA and cartoons to back my claims.

All in all, a smorgesbord of language and type.

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